Product Launch Checklist
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A Product Launch Checklist is an important tool for managing a complex endeavor such as launching a product. As product launches are expensive and more products fail than succeed, it is extremely important for product owners to leave no stone unturned. Individuals and corporations use checklists for various purposes and the value of checklists is undeniable.
A product launch checklist will ensure that nothing will slip through the cracks.
A checklist for product launches will allow you to think holistically and dig deeper into every possible corner to document each step, activity, process, and capability necessary for a successful launch.
Obviously, the product launch checklist will vary based on the industry, the type of product, the delivery mechanism, the pricing model, and the geography. A product launch checklist for a physical product versus a digital product will vary substantially. So, our hope is you will take this product launch checklist as a starting point and customize to your company’s needs and the specific product needs.
If you are interested in contributing a product launch checklist for a specific product variation or industry, please do get in touch with us.
And we have many other checklists. Please do check them out for your checklist needs. Members and subscribers can download the checklist as well as customize the checklist and use it online.
Whatever you do, please do have a checklist for product launches. And follow the checklist diligently to improve the odds of success. Happy product launching.
Product Launch Checklist:
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